Related Experiment Video
Updated: Jul 29, 2025

06:36
Author Spotlight: Insights into the Analysis of Human Interaction with 3D Virtual Objects
Published on: October 18, 2024
1.0K
Flipping the world upside down: Using eye tracking in virtual reality to study visual search in inverted scenes
Julia Beitner1,2, Jason Helbing1, Dejan Draschkow3,4
1Department of Psychology, Goethe University Frankfurt, Germany.
Journal of Eye Movement Research
|May 22, 2023
Summary
Investigating visual perception with image inversion in virtual reality showed that scene inversion disrupted gaze and head movements but not memory compensation strategies. This research extends classic paradigms to naturalistic virtual reality settings.
Area of Science:
- Cognitive Psychology
- Neuroscience
- Human-Computer Interaction
Background:
- Image inversion is a key tool for studying visual perception, but typically uses 2D computer screens.
- Its effects in more naturalistic, immersive environments remain under-explored.
Purpose of the Study:
- To investigate the impact of scene inversion on visual search in 3D virtual reality.
- To examine how participants' gaze, head movements, and memory strategies are affected in immersive settings.
Main Methods:
- Utilized virtual reality (VR) to create immersive 3D indoor scenes.
- Implemented scene inversion within the VR environment.
- Employed eye tracking to monitor gaze and head movements during visual search tasks.
Main Results:
- Scene inversion significantly impacted gaze and head movement metrics, excluding fixation durations and saccade amplitudes.
- Search efficiency decreased in inverted scenes.
- Surprisingly, participants did not increase memory usage (search time slopes) to compensate for the added difficulty.
Conclusions:
- Disruptive effects of image inversion extend to naturalistic VR environments.
- Despite performance decrements, participants did not rely more heavily on memory, suggesting complex adaptive strategies.
- Investigating classic paradigms in VR is crucial for understanding real-world human behavior and visual cognition.

