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Related Experiment Videos

Self-schematic representation of the type A and B behavior patterns.

Michael J Strube1, Jane M Berry, Cynthia Leeanne Lott

  • 1Washington U, MO.

Journal of Personality and Social Psychology
|July 1, 1986
PubMed
Summary
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Individuals with Type A and Type B behaviors exhibit distinct self-definitions. These Type A and Type B self-schemata influence cognitive processes like decision-making speed and memory recall.

Area of Science:

  • Psychology
  • Social Psychology
  • Cognitive Psychology

Background:

  • Established behavioral distinctions exist between Type A and Type B individuals.
  • Previous research highlights significant differences in the personality traits and behaviors associated with Type A and Type B classifications.

Purpose of the Study:

  • To investigate how Type A and Type B behavioral differences are reflected in individuals' self-definitions.
  • To examine the presence and influence of Type A and Type B self-schemata on cognitive processes.

Main Methods:

  • Employed two tasks to assess the impact of Type A and Type B self-schemata on processing speed and memory.
  • Participants (Type A and Type B) made self-relevance judgments on trait adjectives and underwent recognition memory tests.

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Main Results:

  • Both Type A and Type B individuals demonstrated faster decision-making for schema-compatible traits.
  • Recognition memory tests revealed that Type A and Type B individuals made more errors consistent with their respective self-schemata.

Conclusions:

  • The findings support the existence of stable Type A and Type B self-schemata that organize self-definitions.
  • These cognitive structures parallel behavioral differences, offering implications for psychological theory and practical applications.