The common effect of value on prioritized memory and category representation

The way we represent categories depends on both the frequency and value of the members of that category. Thus, for instance, prototype representations can be impacted by both information about what is statistically frequent and judgments about what is valuable. Notably, recent research on memory suggests that prioritized memory is also influenced by both statistical frequency and value judgments. Although work on conceptual representation and work on prioritized memory have so far proceeded almost entirely independently, the patterns of existing findings provide evidence for a link between these two phenomena. In particular, these patterns provide evidence for the hypothesis that the impact of value on conceptual representation arises from its co-dependent relationship with prioritized memory.