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Development of a travel recommendation algorithm based on multi-modal and multi-vector data mining.

Ruixiang Liu1

  • 1Nanchang Normal University, Nanchang, China.

Peerj. Computer Science
|August 7, 2023
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Summary
This summary is machine-generated.

This study introduces a new travel recommendation algorithm using multi-modal data mining to enhance tourist destination suggestions. The novel approach improves recommendation accuracy by analyzing rich social media content, benefiting the tourism industry.

Keywords:
Feature selectionMultimodal dataPersonalized recommendationTravel recommendationWord sense segmentation

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Area of Science:

  • Computer Science
  • Data Mining
  • Artificial Intelligence

Background:

  • The tourism industry faces increasing demand for personalized information on attractions.
  • Existing recommendation systems primarily use text data, limiting their effectiveness.
  • Social media offers rich, multi-modal data crucial for comprehensive tourism insights.

Purpose of the Study:

  • To develop a novel travel recommendation algorithm leveraging multi-modal data mining.
  • To enhance the accuracy and personalization of tourist destination recommendations.
  • To address the limitations of text-based recommendation systems in the tourism sector.

Main Methods:

  • Utilized multi-modal data mining techniques on social media content.
  • Developed a travel recommendation platform with multi-vector word sense segmentation.
  • Implemented multi-modal data fusion and introduced topic words for improved recommendations.

Main Results:

  • The proposed algorithm demonstrated superior recommendation performance on TripAdvisor data.
  • Achieved high Precision (0.0026) and MAP (0.0089) values with a LOP of 20.
  • Showcased improved topic confusion and recommendation accuracy compared to existing methods.

Conclusions:

  • The multi-modal recommendation algorithm offers significant potential for the tourism industry.
  • Effective mining of multi-modal tourism data can generate substantial economic and social value.
  • This approach provides a more robust solution for personalized tourist destination recommendations.