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Tourists' need for uniqueness and ethnic food purchase intention: A moderated serial mediation model

Hakan Cengiz1, Hulya Akdemir Cengiz2

  • 1Karabuk University, Faculty of Business, Department of Marketing, Turkey.

Appetite
|August 21, 2023
PubMed

Keywords:
Ethnic food involvementFood neophiliaFood tourismIndependent self-construalModerated serial mediationTourists' need for uniqueness

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