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Updated: Jul 17, 2025

Psychophysical Tracking Method to Measure Taste Preferences in Children and Adults
Published on: July 16, 2016
Crossmodal correspondences between visual features and tastes in preschoolers: an exploratory study
Xianwei Meng1, Na Chen2, Junya Ishida3
1Graduate School of Informatics, Nagoya University, Nagoya, Japan.
Preschool children show specific crossmodal correspondences in shape, color, and taste associations. These sensory pairings, like circle-red and pink-sweet, emerge in early development but may differ from adult associations.
Area of Science:
- Cognitive Psychology
- Developmental Psychology
- Crossmodal Perception
Background:
- Adults naturally link sensory cues across modalities (e.g., sweet-pink).
- Research on crossmodal correspondences in children, especially visual-taste pairings, is limited.
- Understanding the developmental trajectory of crossmodal perception is crucial.
Purpose of the Study:
- To investigate crossmodal correspondences in Japanese preschool children.
- To examine shape-color, shape-taste, and color-taste associations in young children.
- To explore the developmental emergence of sensory pairings.
Main Methods:
- In-person experiments with 92 Japanese children aged 3-6 years.
- Utilized matching tasks with paper stimuli.
- Assessed shape-color, shape-taste, and color-taste associations.
Main Results:
- Children demonstrated specific crossmodal correspondences: circle-red, asymmetrical star-yellow (shape-color); triangle-salty, circle-sweet (shape-taste); yellow-sour, black-bitter, pink-sweet (color-taste).
- Children's choices were not influenced by personal preferences.
- Observed correspondences align with some adult associations but are less numerous.
Conclusions:
- Certain crossmodal correspondences are present in early childhood.
- Some sensory pairings develop later, indicating an ontogenic progression.
- Further research is needed to understand the cognitive mechanisms of developing crossmodal perception.
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