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Updated: Jul 13, 2025

Continuous Theta Burst Stimulation of the Posterior Medial Frontal Cortex to Experimentally Reduce Ideological Threat Responses
Published on: September 28, 2018
Unlocking the brain secrets of social media through neuroscience
Christian Montag1, Laura Marciano2, Peter J Schulz3
1Department of Molecular Psychology, Institute of Psychology and Education, Ulm University, Ulm, Germany.
Abstract:
Neuroscientific buzzwords, such as 'brain hacks', have become commonplace when discussing social media (SM)-platform engineering. Despite societal debates, few studies have used neuroscientific approaches to validate the claims empirically. We call here for a transformative shift engaging scientists and other stakeholders to address this critical knowledge gap.
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