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Lessons learned from a non-traditional application process: Integrating user experiences to inform admission
Michael D Wolcott1, Jazmin Cromartie1, Daniel E Mason2
1Division of Dental Medicine, High Point University Workman School of Dental Medicine, High Point, North Carolina, USA.
Dental school applicants prefer a human-centered application process. Feedback from a pilot program showed that experiences, not just scores, are key for a positive admissions journey.
Area of Science:
- Medical Education
- Admissions Processes
- Health Professions Education
Background:
- Dental school admissions are competitive and complex.
- A user-centered approach can enhance the applicant experience.
- Understanding applicant perspectives is crucial for improving admissions.
Purpose of the Study:
- To gather applicant expectations and perspectives during a pilot dental school application process.
- To inform future admissions practices using a user-centered approach.
- To provide insights for dental programs broadly.
Main Methods:
- A pilot electronic application was developed and launched for a new dental school.
- 303 applicants completed a survey on application decisions and experience.
- Applicant satisfaction was measured using a Net Promoter Score.
Main Results:
- The optional Dental Admissions Test requirement was the most influential factor for 43% of applicants.
- Applicants desired a human-centered process valuing experiences over numerical metrics.
- Most applicants were "promoters" (68%), with a Net Promoter Score of 62, indicating high satisfaction.
Conclusions:
- Collecting applicant feedback is vital for developing user-centered admissions processes.
- Admissions committees can benefit from understanding user expectations.
- A focus on applicant experience can improve overall satisfaction and program perception.
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