Identifying Behavior Change Techniques in an Artificial Intelligence-Based Fitness App: A Content Analysis

Hakan Kuru1,2

  • 1İstanbul Rumeli University, İstanbul, Turkey.

Summary

This study analyzed how a popular fitness application uses specific psychological strategies to help users exercise. By examining both the app's features and user feedback, researchers identified key methods like goal setting and self-monitoring that encourage physical activity. The findings offer practical guidance for developers to improve app design and user engagement.

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