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Area of Science:

  • Economics
  • Technology Management
  • Public Policy

Background:

  • Governments worldwide are implementing digital subsidy policies to drive enterprise digital transformation, spurred by advancements in cloud computing and big data.
  • The actual effectiveness and achievement of objectives for these digital subsidy policies remain a significant societal concern.
  • Understanding the nuanced impact of financial subsidies on diverse enterprise types is crucial for policy refinement.

Purpose of the Study:

  • To empirically analyze the incentive effects of financial subsidies on the digital transformation of manufacturing companies.
  • To investigate the mediating role of R&D investment and the moderating role of marketization in this relationship.
  • To differentiate the impact of subsidies across various enterprise characteristics (size, asset intensity, technology intensity, labor intensity).

Main Methods:

  • Employed a moderated mediation effects model.
  • Analyzed data from A-share listed manufacturing companies on the Shanghai and Shenzhen stock markets (2013-2022).
  • Examined direct, indirect, and moderated effects of financial subsidies on digital transformation.

Main Results:

  • Financial subsidies significantly promote digital transformation, with a stronger effect on large, non-asset-intensive, technology-intensive, and non-labor-intensive enterprises.
  • The incentive effect is not significant for small and medium-sized enterprises (SMEs), asset-intensive, non-technology-intensive, and labor-intensive enterprises.
  • Increased financial subsidies positively correlate with R&D investment, indirectly fostering digital transformation. Marketization degree moderates both direct and indirect effects.

Conclusions:

  • Financial subsidies are an effective tool for promoting digital transformation, but their impact is heterogeneous across different enterprise types.
  • R&D investment acts as a key mediator, while marketization influences the overall effectiveness of subsidy policies.
  • Findings offer empirical evidence for policymakers to design more targeted and effective digital transformation subsidy strategies.