Attitudes towards natural wines among Spanish winemakers: Relationship with environmental awareness
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View abstract on PubMed
Summary
This summary is machine-generated.Spanish winemakers show negative attitudes towards natural wine (NW) flavor and quality but recognize its economic potential. Their ecological awareness positively influences views on NW
Area Of Science
- Enology and Viticulture
- Environmental Science
- Consumer Behavior
Background
- Growing trend towards sustainable and alternative wines.
- Natural wine (NW) is an emerging, debated category.
- Winemakers' perspectives are crucial for industry shifts.
Purpose Of The Study
- To explore Spanish winemakers' attitudes towards natural wine.
- To investigate the link between winemakers' environmental awareness and their views on NW.
- To identify factors influencing perceptions of NW in the Spanish wine industry.
Main Methods
- Survey of 307 Spanish winemakers.
- Assessed attitudes towards NW using 31 statements.
- Evaluated ecological awareness with 11 items.
- Utilized Principal Component Analysis (PCA) and hierarchical cluster analysis.
Main Results
- Negative attitudes prevalent regarding NW flavor, aging potential, and price-quality ratio.
- Positive perception of NW's economic impact on the wine industry.
- Attitudes towards tradition, social identity, and ecology of NW correlated positively with ecological awareness.
Conclusions
- Winemaker attitudes towards NW are multifaceted, influenced by tradition, ecology, and economics.
- Ecological awareness is a key factor shaping positive perceptions of NW.
- Findings offer insights for policy-making on NW certification and sustainable practices.
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