A Consolidated Framework for Implementation Research-based process to develop theoretically-informed human...

Area of Science:

• Public Health
• Health Communication
• Vaccinology

Background:

• Human papillomavirus (HPV) vaccination is crucial for preventing HPV-related cancers.
• Developing effective educational materials for young adults (18-26 years) is essential for increasing HPV vaccine uptake.
• Existing materials may not adequately resonate with the target demographic.

Purpose of the Study:

• To develop theory-informed HPV vaccine education materials tailored to 18-26-year-olds.
• To enhance the appeal and effectiveness of HPV vaccine communication strategies for young adults.

Main Methods:

• Draft educational materials were developed using the Theory of Planned Behavior (TPB) and Health Belief Model (HBM).
• Consolidated Framework for Implementation Research (CFIR)-guided interviews were conducted with 18-26-year-olds for feedback on content, format, and delivery.
• Thematic analysis of interview data informed material revisions and further interviews.

Main Results:

• Participants (N=15) were predominantly female (93%) and White (60%).
• All participants had heard of HPV and the vaccine; 80% had received it.
• Feedback emphasized highlighting vaccine benefits/efficacy, improving comprehension, and incorporating diverse imagery and delivery methods (social media, print, posters).

Conclusions:

• HPV education materials for young adults should integrate health behavior theory-aligned messages and inclusive visuals.
• Dissemination through multiple channels, including social media, is recommended.
• Providers should use theory-based, relevant, and appealing educational resources for young adults.