Research on investment optimization and coordination of fresh supply chain considering misreporting behavior under blockchain technology
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View abstract on PubMed
Summary
This summary is machine-generated.Blockchain technology can improve fresh supply chain transparency by preventing farmers from misreporting product quality. However, its adoption in decentralized systems depends on cost thresholds to ensure profitability for cooperatives.
Area Of Science
- Agricultural Economics
- Supply Chain Management
- Information Technology
Background
- Traditional fresh supply chains suffer from information asymmetry, where farmers conceal product quality for better sales.
- This leads to dual losses in quality and quantity during agricultural product transportation.
- Addressing false freshness reporting is crucial for efficient fresh produce distribution.
Purpose Of The Study
- To investigate the application of blockchain technology in a two-level fresh supply chain (rural cooperative and supermarket).
- To quantify the impact of product freshness and blockchain investment on market demand.
- To analyze and coordinate decentralized decision-making using game models and revenue-cost sharing contracts.
Main Methods
- Development of game models for centralized and decentralized decision-making scenarios.
- Quantification of impacts from product freshness and blockchain investment on market demand.
- Design of a revenue-cost sharing contract to coordinate decentralized decision-making.
- Simulation analysis to compare supply chain performance under different scenarios.
Main Results
- Blockchain technology enhances the advantages of centralized decision-making in fresh supply chains.
- A cost threshold exists for blockchain adoption in decentralized decision-making; exceeding it reduces cooperative profits.
- The proposed contract effectively coordinates decentralized decision-making up to a certain threshold.
Conclusions
- Blockchain implementation can improve transparency and efficiency in fresh supply chains.
- The economic viability of blockchain in decentralized systems is contingent on investment costs.
- A coordinated contract is essential for successful blockchain integration and sustained supply chain partnerships.
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