Artificial intelligence development and dissemination impact on the sports industry labor market
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View abstract on PubMed
Summary
This summary is machine-generated.Artificial intelligence (AI) is reshaping the sports industry labor market by creating new jobs and transforming existing ones. Professionals need to adapt and acquire new skills to navigate these AI-driven changes.
Area Of Science
- Sports Management
- Labor Economics
- Technology Impact
Background
- The integration of artificial intelligence (AI) into the sports industry presents a significant shift.
- Understanding the labor market dynamics is crucial for stakeholders.
Purpose Of The Study
- To analyze the impact of artificial intelligence (AI) development on the sports industry labor market.
- To investigate how AI influences labor demand, job creation, and existing roles.
Main Methods
- Qualitative study employing semi-structured interviews (N=14) with sports HR, management, and technology professionals.
- Utilized an inductive approach with purposive sampling, inductive coding, and line-by-line data analysis.
Main Results
- AI adoption is creating new roles requiring a mix of AI, data analysis, and sports knowledge (e.g., sports data analysts).
- Existing jobs are transforming due to AI automation, necessitating upskilling and adaptation.
- New responsibilities in ethical AI governance and oversight are emerging.
Conclusions
- The sports industry labor market is undergoing multifaceted changes due to AI.
- Adaptability, upskilling, and ethical considerations are key for navigating AI's influence.
- A holistic approach is vital to address the complex social and ethical implications of AI in sports.
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