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Remanufactured products: A systematic review from the consumer perspective
Aybegüm Güngördü Belbağ1, Sedat Belbağ2
1Bartın University, Business Administration, Bartin, Turkey 74100.
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Remanufactured products (RPs) have received more attention from consumers, academics, and practitioners in recent years. The current study presents a comprehensive systematic review of the literature on consumer behavior toward RPs while adopting the theory, context, characteristics, and methodology (TCCM) framework. We followed the Scientific Procedures and Rationales for Systematic Literature Reviews (SPAR-4-SLR) protocol. In total, retrieved from Web of Science, Scopus, and ScienceDirect, we reached and analyzed 53 articles that directly address the purchase behavior of RPs. Studies mostly considered electronic RPs and used the theory of planned behavior to explain consumers' intention to purchase RPs. Moreover, the reviewed studies are primarily quantitative. Our review categorized the characteristics of the articles, such as consumer-related constructs, marketing mix-related constructs, and external environment-related constructs. Finally, we offer directions for future research based on the components of the TCCM framework to contribute to the development of the field.
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