Jove
Visualize
Contact Us
JoVE
x logofacebook logolinkedin logoyoutube logo
ABOUT JoVE
OverviewLeadershipBlogJoVE Help Center
AUTHORS
Publishing ProcessEditorial BoardScope & PoliciesPeer ReviewFAQSubmit
LIBRARIANS
TestimonialsSubscriptionsAccessResourcesLibrary Advisory BoardFAQ
RESEARCH
JoVE JournalMethods CollectionsJoVE Encyclopedia of ExperimentsArchive
EDUCATION
JoVE CoreJoVE BusinessJoVE Science EducationJoVE Lab ManualFaculty Resource CenterFaculty Site
Terms & Conditions of Use
Privacy Policy
Policies

Related Concept Videos

Timing and Consequences on Behavior01:08

Timing and Consequences on Behavior

90
In operant conditioning, the timing of reinforcement is crucial. For animals like rats and cats, immediate reinforcement (within a few seconds) is much more effective than delayed reinforcement. For example, a food reward for a rat needs to follow within 30 seconds of pressing a bar to be effective. 
Humans, however, can respond to delayed reinforcers. We often make decisions between immediate small rewards and delayed larger rewards. This ability to delay gratification is a significant...
90
Social Facilitation01:04

Social Facilitation

32.0K
Not all intergroup interactions lead to negative outcomes. Sometimes, being in a group situation can improve performance. Social facilitation occurs when an individual performs better when an audience is watching than when the individual performs the behavior alone. This typically occurs when people are performing a task for which they are skilled.
32.0K
Incentive Theory: Pull Theory of Motivation01:18

Incentive Theory: Pull Theory of Motivation

431
Incentive theory, or the "pull theory" of motivation, suggests that external rewards primarily drive behavior. Individuals are motivated to engage in activities when they anticipate a desirable outcome. This is why people often work hard for promotions or study intensively to achieve high grades. These incentives can be tangible, physical rewards such as money or promotions, or intangible, non-physical rewards like praise and social recognition.
The theory differentiates between...
431
Self-Discrepancy Theory02:45

Self-Discrepancy Theory

18.3K
One influential perspective on what motivates people's behavior is detailed in Tory Higgin's self-discrepancy theory (Higgins, 1987). He proposed that people hold disagreeing internal representations of themselves that lead to different emotional states.  
18.3K
Ryan and Deci's Self-Determination Theory01:17

Ryan and Deci's Self-Determination Theory

11.8K
Self-Determination Theory (SDT), formulated by Richard Ryan and Edward Deci, explains that human motivation is driven by three fundamental psychological needs: autonomy, competence, and relatedness. When these needs are met, individuals experience personal growth, intrinsic motivation, and overall well-being.
Autonomy is the need to feel in control of one's actions and decisions. For example, a student who chooses their research topic is likely to be more engaged and motivated than one who...
11.8K
Secondary Motives: Power Motivation and Achievement Motivation01:27

Secondary Motives: Power Motivation and Achievement Motivation

153
Power motivation and achievement motivation are two essential social motives identified by psychologist David McClelland. These motives influence behavior in various personal and professional contexts, shaping how individuals interact with others and pursue their goals.
Power motivation is characterized by the desire to influence, control, or have an impact on others. It is shaped by an individual's experiences, social environment, and cultural context. People with high power motivation are...
153

You might also read

Related Articles

Articles linked to this work by shared authors, journal, and citation graph.

Sort by
Same author

Transitive reasoning as linear classification.

bioRxiv : the preprint server for biology·2026
Same author

Aging macaques bridge the translational gap in perivascular space biology.

Scientific reports·2026
Same author

Time-dependent changes in stepping performance and velocity following partial dopaminergic lesions in the SNc of male and female rats.

PloS one·2026
Same author

Shape tasting: A comparative evaluation of crossmodal correspondence in wine tasting.

Consciousness and cognition·2026
Same author

Targeting dCas9-SunTag to a Susceptibility Gene Promoter Is Sufficient for CRISPR Interference.

Plant direct·2026
Same author

Aging macaques bridge the translational gap in perivascular space biology.

bioRxiv : the preprint server for biology·2026

Related Experiment Video

Updated: Jun 28, 2025

Measuring Delay Discounting in Humans Using an Adjusting Amount Task
07:47

Measuring Delay Discounting in Humans Using an Adjusting Amount Task

Published on: January 9, 2016

15.4K

Gamification and motivation: Impact on delay discounting performance.

Sophie Harvey1, Greg Jensen2, Kristen G Anderson2

  • 1Digital Humanities, University of Alberta, Edmonton, Alberta, Canada.

Plos One
|April 16, 2024
PubMed
Summary

Gamification increases enjoyment of delay discounting tasks without altering results. Higher task enjoyment correlates with faster discounting, suggesting low motivation may bias impulsivity assessments.

More Related Videos

The Joint Effect of Social Comparison and Social Distance on Evaluation of Intertemporal Choice Outcomes in Event-related Potential Studies
08:24

The Joint Effect of Social Comparison and Social Distance on Evaluation of Intertemporal Choice Outcomes in Event-related Potential Studies

Published on: August 25, 2023

695
Errors as a Means of Reducing Impulsive Food Choice
07:07

Errors as a Means of Reducing Impulsive Food Choice

Published on: June 5, 2016

8.6K

Related Experiment Videos

Last Updated: Jun 28, 2025

Measuring Delay Discounting in Humans Using an Adjusting Amount Task
07:47

Measuring Delay Discounting in Humans Using an Adjusting Amount Task

Published on: January 9, 2016

15.4K
The Joint Effect of Social Comparison and Social Distance on Evaluation of Intertemporal Choice Outcomes in Event-related Potential Studies
08:24

The Joint Effect of Social Comparison and Social Distance on Evaluation of Intertemporal Choice Outcomes in Event-related Potential Studies

Published on: August 25, 2023

695
Errors as a Means of Reducing Impulsive Food Choice
07:07

Errors as a Means of Reducing Impulsive Food Choice

Published on: June 5, 2016

8.6K

Area of Science:

  • Behavioral Economics
  • Psychology

Background:

  • Delay discounting, a measure of impulsivity, relies on engaged participants for accurate assessment.
  • Traditional discounting tasks may lack engagement, potentially biasing results due to participant disinterest.

Purpose of the Study:

  • To investigate if gamification enhances participant motivation and enjoyment in delay discounting tasks.
  • To determine if increased task engagement affects delay discounting rates.

Main Methods:

  • Two experiments were conducted, introducing varying levels of gamification to delay discounting tasks.
  • Experiment 1 compared three gamification levels; Experiment 2 used a gamified versus a non-gamified condition.

Main Results:

  • Participants reported higher enjoyment with more gamified task versions.
  • No significant differences in discounting rates were observed between most groups.
  • Task enjoyment and interest positively correlated with faster delay discounting.

Conclusions:

  • Gamification can improve the participant experience in delay discounting studies without compromising data validity.
  • Low participant motivation may lead to underestimations of impulsivity, highlighting the importance of engagement.