Transformation path and promotion countermeasures of aerospace enterprise management strategy based on industrial...

With the rapid development of the aerospace field, the uncertainty, technical difficulty, significant shortening of the development cycle, parallel development and other characteristics of aerospace engineering are increasingly prominent, making the research and development management of aerospace engineering face unprecedented challenges, and the strategic management transformation has become an effective way to cope with complex environments. Strategic management is the art of decision-making and management, a method of allocating direction, objectives, tasks, policies and resources for overall and long-term development over a specific period of time. This paper not only studied the transformation path and improvement countermeasures of the management strategy of aerospace enterprises, but also studied the internal environment of the aerospace management strategy, the improvement mechanism of strategic leadership and the improvement countermeasures on the basis of integrating the industrial chain. Innovation in aerospace business models could then be promoted, and limited resources could be effectively integrated and allocated. Research and management capabilities could also be continuously improved, as well as the core competencies of aerospace enterprises, so as to ensure their long-term development. Taking the application and employment status of the aerospace profession, the education level of the personnel of aerospace enterprises, the proportion of each link of the industrial chain in the market size, the amount of aerospace technology imports, the market size and growth rate as the survey contents, the experiment showed that the amount of aerospace technology imports with the integration of the industrial chain has decreased by about 8.3 %.