Characterizing hay buying and feeding practices and attitudes among Pennsylvania horse owners

Existing data on the equine hay market and buying preferences in Pennsylvania (PA) is outdated and more recent data is needed. The objective of this project was to characterize the practices and attitudes of PA horse hay buyers. An online survey was created and distributed. It received 435 total responses (of these, 346 were complete responses) from PA horse hay buyers from October 2021 to February 2022. Data presented (descriptive statistics) represents the percentage of respondents answering that question. Most (76%) respondents were in the recreational sector of the horse industry and the majority (62%) purchased hay for 2-5 horses. Small square bales (2-string) were most commonly purchased (93%), and most respondents bought their hay exclusively by the bale (75%). The most common reasons for not purchasing large bales were not being able to transport or handle them (70%), followed by not having adequate storage (60%). Horse owners were most likely to buy hay directly from local farmers (90%) than any other source. The top three most important factors when purchasing hay were absence of mold, absence of weeds, and smell (rated "very important" by 98, 53, and 52% of respondents, respectively). Most respondents did not use hay feeders in stalls or outside (38 and 50%, respectively). Most hay buyers (63%) never have their hay analyzed for nutrient content. The data collected from this survey can help hay producers understand buying practices of horse owners and help equine nutritionists identify areas of need for horse owner education about hay.