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Use of Generative AI for Improving Health Literacy in Reproductive Health: Case Study.
Christina Burns1,2, Angela Bakaj1,3, Amonda Berishaj1,4
1MiOra, Encino, CA, United States.
JMIR Formative Research
|July 10, 2024
Summary
ChatGPT provided less accurate and current information than Google Search for oral contraceptive questions. While AI has potential in healthcare, improvements in accuracy and reliability are needed before widespread patient use.
Area of Science:
- Digital Health
- Artificial Intelligence in Healthcare
- Health Informatics
Background:
- Patients increasingly use technology for sensitive health information, including reproductive health.
- Artificial intelligence (AI) chatbots offer potential for digital health information retrieval.
Purpose of the Study:
- To compare ChatGPT and Google Search for accuracy, effectiveness, and currency of information on managing missed oral contraceptive pills.
Main Methods:
- A sequence of 11 cascaded questions about missed oral contraceptives was input into ChatGPT across 4 accounts.
- The same leading question was input into Google Search.
- Responses were evaluated for readability, accuracy, and information delivery.
Main Results:
- ChatGPT responses were less accurate, less current, and had a higher reading level compared to Google Search.
- Google Search provided more current, transparent, and varied information formats.
Conclusions:
- ChatGPT requires improvements in accuracy, transparency, and recency for healthcare information delivery.
- AI may serve as a tool for providers to create patient education materials, pending further research.
Keywords:
AIChatGPTEnglish proficiencyGoogle SearchLLMLLMsMLNLPartificial intelligencebirth controlchat-GPTchat-botchat-botschatGPTchatbotchatbotsclinicalcommunicationcomparisondeep learningemergency contraceptivehealth accesshealth educationhealth informationhealth information seekinghealth literacyhealth related questionsinternetlarge language modellarge language modelsmachine learningnatural language processingoral contraceptivepatientsreadabilityreproductive healthMore Related Videos
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