Salient semantics

Semantic features are components of concepts. In philosophy, there is a predominant focus on those features that are necessary (and jointly sufficient) for the application of a concept. Consequently, the method of cases has been the paradigm tool among philosophers, including experimental philosophers. However, whether a feature is salient is often far more important for cognitive processes like memory, categorization, recognition and even decision-making than whether it is necessary. The primary objective of this paper is to emphasize the significance of researching salient features of concepts. I thereby advocate the use of semantic feature production tasks, which not only enable researchers to determine whether a feature is salient, but also provide a complementary method for studying ordinary language use. I will discuss empirical data on three concepts, conspiracy theory, female/male professor, and life, to illustrate that semantic feature production tasks can help philosophers (a) identify those salient features that play a central role in our reasoning about and with concepts, (b) examine socially relevant stereotypes, and (c) investigate the structure of concepts.