Jove
Visualize
Contact Us
JoVE
x logofacebook logolinkedin logoyoutube logo
ABOUT JoVE
OverviewLeadershipBlogJoVE Help Center
AUTHORS
Publishing ProcessEditorial BoardScope & PoliciesPeer ReviewFAQSubmit
LIBRARIANS
TestimonialsSubscriptionsAccessResourcesLibrary Advisory BoardFAQ
RESEARCH
JoVE JournalMethods CollectionsJoVE Encyclopedia of ExperimentsArchive
EDUCATION
JoVE CoreJoVE BusinessJoVE Science EducationJoVE Lab ManualFaculty Resource CenterFaculty Site
Terms & Conditions of Use
Privacy Policy
Policies

Related Experiment Videos

Needs-based health promotion program serves as HMO marketing tool.

M S Donaldson, J A Nicklason, J E Ott

    Public Health Reports (Washington, D.C. : 1974)
    |May 1, 1985
    PubMed
    Summary

    A health needs assessment survey at George Washington University Health Plan led to a program addressing member needs. This initiative established health promotion

    Related Concept Videos

    You might also read

    Related Articles

    Articles linked to this work by shared authors, journal, and citation graph.

    Sort by
    Same author

    Fibromyalgia syndrome improved using a mostly raw vegetarian diet: an observational study.

    BMC complementary and alternative medicine·2001
    Same author

    Continuity of care: a reconceptualization.

    Medical care research and review : MCRR·2001
    Same author

    Metabolic vitamin B12 status on a mostly raw vegan diet with follow-up using tablets, nutritional yeast, or probiotic supplements.

    Annals of nutrition & metabolism·2001
    Same author

    Accountability for quality in managed care.

    The Joint Commission journal on quality improvement·1998
    Same author

    Effects of long-term passaging of BTI-Tn5B1-4 insect cells on growth and recombinant protein production.

    Biotechnology progress·1998
    Same author

    Low-cost serum-free medium for the BTI-Tn5B1-4 insect cell line.

    Biotechnology progress·1998

    Area of Science:

    • Health Services Research
    • Preventive Medicine
    • Health Promotion

    Background:

    • A needs assessment survey was conducted at the George Washington University Health Plan in 1981 and repeated in 1983.
    • The initial survey aimed for evaluation and redirection of services.

    Purpose of the Study:

    • To assess member needs within a health plan.
    • To develop and evaluate a program addressing identified needs.
    • To explore the role of health promotion in marketing and preventive care.

    Main Methods:

    • Conducting a needs assessment survey.
    • Developing a program based on survey results.
    • Evaluating member and staff responses to the program.

    Main Results:

    • The survey identified perceived member needs.
    • A program was developed to address these needs.
    • Positive responses from patients and staff facilitated further development.

    Conclusions:

    • The program successfully addressed perceived member needs.
    • Established a role for health promotion in Health Maintenance Organization (HMO) marketing.
    • Created a model for preventive care teaching in ambulatory primary care.

    Related Experiment Videos