Discourses on Positive Animal Welfare by Sheep Farmers and Industry Actors: Implications for Science and Communication

  • 0Department of Agriculture, Science and Practice, Royal Agricultural University, Cirencester GL7 6JS, UK.

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Summary

This summary is machine-generated.

UK sheep farmers and industry actors conceptualize positive animal welfare differently than scientists. Findings highlight a need for improved knowledge exchange and practical indicators in animal welfare research.

Area Of Science

  • Animal Welfare Science
  • Agricultural Sociology

Background

  • Contemporary animal welfare science increasingly focuses on 'positive animal welfare,' encompassing optimal physical and psychological well-being.
  • Understanding stakeholder perceptions is crucial for effective implementation of animal welfare standards in agriculture.

Purpose Of The Study

  • To explore how sheep farmers and industry actors in the United Kingdom (UK) understand and conceptualize 'positive animal welfare.'
  • To identify discrepancies between scientific definitions and industry interpretations of positive animal welfare.

Main Methods

  • Qualitative research employing snowballing and purposive sampling for participant recruitment.
  • Data collection through semi-structured interviews and a facilitated workshop with 25 sheep farmers and 11 industry actors (April 2021-March 2022).
  • Thematic analysis of interview and workshop data using a hybrid inductive-deductive coding approach.

Main Results

  • Sheep farmers primarily associated positive welfare with 'positive stockmanship' (7 farmers) or the 'Five Freedoms' (6 farmers).
  • Industry actors predominantly interpreted positive welfare as high welfare standards beyond minimum requirements (6 actors) and positive mental experiences (3 actors).
  • Emerging themes included the influence of self/social identity on welfare perceptions, the significance of knowledge exchange, and the need for practical, rephrased indicators.

Conclusions

  • Perceptions of positive animal welfare among UK sheep farmers and industry actors diverge from current academic discourse.
  • Effective knowledge dissemination strategies are needed to bridge the gap between scientific concepts and practical application in the UK.
  • Rephrasing scientific concepts into practical indicators and fostering knowledge exchange are essential for advancing positive animal welfare initiatives.

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