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  1. Home
  2. How Do External Environmental Stimuli And Internal Psychological Cultural Identity Affect Tourists' Behavioral Intentions In Public Cultural Spaces?
  1. Home
  2. How Do External Environmental Stimuli And Internal Psychological Cultural Identity Affect Tourists' Behavioral Intentions In Public Cultural Spaces?

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How do external environmental stimuli and internal psychological cultural identity affect tourists' behavioral

Jiaxing Liu1, Anji Li2, Yongchao Zhu3

  • 1Department of Information Art Design, Academy of Arts & Design, Tsinghua University, No. 30, Shuangqing Road, Haidian District, Beijing, China.

BMC Psychology
|October 29, 2024

View abstract on PubMed

Summary
This summary is machine-generated.

Public cultural spaces significantly influence tourist behavior through physical, activity, mechanism, and virtual stimuli. Cultural identity acts as a key intermediary, enhancing urban tourism experiences.

Keywords:
Behavioral intentionsCultural identityPublic cultural spaceScenescape theoryStimulus-organism-response (SOR) theory

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Area of Science:

  • Urban Studies
  • Tourism Management
  • Cultural Geography

Background:

  • Public spaces are crucial for urban activities and global localization.
  • The impact of multidimensional public cultural space experiences on urban tourism is understudied.
  • The role of cultural identity in these spaces requires further investigation.

Purpose of the Study:

  • To explore how external stimuli in public cultural spaces influence tourist behavioral intentions.
  • To examine the mediating role of cultural identity in this relationship.
  • To provide theoretical and practical insights for enhancing urban tourism.

Main Methods:

  • Developed a framework integrating scenescape and stimulus-organism-response theories.
  • Conducted a questionnaire survey targeting visitors of notable public cultural spaces in Nanjing, China.
  • Analyzed 287 valid samples to assess the influence of environmental stimuli on behavioral intentions.
  • Main Results:

    • Identified four key external environmental stimuli: physical, activity, mechanism, and virtual spaces.
    • Found that these stimuli have direct and indirect effects on tourists' behavioral intentions.
    • Confirmed that cultural identity plays a significant intermediary role in this process.

    Conclusions:

    • External stimuli in public cultural spaces are critical drivers of tourist behavior.
    • Cultural identity mediates the relationship between environmental stimuli and tourist intentions.
    • Findings offer valuable insights for urban planners and tourism stakeholders to improve visitor experiences.