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Related Experiment Video

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The Joint Effect of Social Comparison and Social Distance on Evaluation of Intertemporal Choice Outcomes in Event-related Potential Studies

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Relationships between personal human values and social value orientation.

John B Nezlek^1,2

¹Center for Climate Action and Social Transformations (4CAST), Institute of Psychology, SWPS University, Warsaw, Poland.

|November 27, 2024

Summary

This summary is machine-generated.

This study found that prosocial individuals prioritize others' well-being, scoring higher on benevolence and universalism values. Proself individuals, however, prioritize self-enhancement, scoring higher on hedonism, achievement, and power values.

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Area of Science:

Social Psychology
Personality Psychology

Background:

Understanding the interplay between social value orientation and personal values is crucial for explaining human behavior.
Previous research has explored these connections, but further clarification is needed regarding specific value dimensions.

Purpose of the Study:

To investigate the relationships between social value orientation (prosocial vs. proself) and personal values as measured by Schwartz's theory.
To examine differences in specific personal values among prosocial individuals, competitors, and individualists.

Main Methods:

A sample of 1655 university students completed the Triple Dominance Measure (social value orientation) and the PVQ-21 (personal values).
Two additional items were included in the PVQ-21 to assess benevolence toward people in general.

Main Results:

Prosocial individuals scored higher on Benevolence, Universalism, and Conformity values compared to proself individuals.
Proself individuals (Competitors and Individualists) scored higher on Hedonic, Achievement, and Power values than prosocial individuals.
No significant differences were found between individualists and competitors, nor for Tradition, Security, Self-direction, and Stimulation values.

Conclusions:

Social value orientation is significantly related to fundamental personal values, reflecting either other-focused or self-focused concerns.
These findings extend previous research by detailing how individual differences in social value orientation align with distinct personal value profiles.