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Spatial layout optimization model integrating layered attention mechanism in the development of smart tourism
Jie Ding1, Lingyan Weng1, Lili Fan1
1School of Tourism, Nanjing Institute of Tourism and Hospitality, Nanjing, Jiangsu, China.
Abstract:
Tourism demand projection is paramount for both corporate operations and destination management, facilitating tourists in crafting bespoke, multifaceted itineraries and enriching their vacation experiences. This study proposes a multi-layer self attention mechanism recommendation algorithm based on dynamic spatial perception, with the aim of refining the analysis of tourists' emotional inclinations and providing precise estimates of tourism demand. Initially, the model is constructed upon a foundation of multi-layer attention modules, enabling the semantic discovery of proximate entities to the focal scenic locale and employing attention layers to consolidate akin positions, epitomizing them through contiguous vectors. Subsequently, leveraging tourist preferences, the model forecasts the likelihood of analogous attractions as a cornerstone for the recommendation system. Furthermore, an attention mechanism is employed to refine the spatial layout, utilizing the forecasted passenger flow grid to infer tourism demand across multiple scenic locales in forthcoming periods. Ultimately, through scrutiny of data pertaining to renowned tourist destinations in Beijing, the model exhibits an average MAPE of 8.11%, markedly surpassing benchmarks set by alternative deep learning models, thereby underscoring its precision and efficacy. The spatial layout optimization methodology predicated on a multi-layer attention mechanism propounded herein confers substantive benefits to tourism demand prognostication and recommendation systems, promising to elevate the operational standards and customer contentment within the tourism sector.
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