[The CCM Project "Guidelines for the Social Reporting of Screening Programmes"]

Area of Science:

• Public Health
• Health Services Research
• Health Communication

Context:

• Social reporting (SR) is crucial for transparency and stakeholder communication in institutional activities.
• Implementing SR in oncological screening programs requires clear guidelines and stakeholder engagement.
• Previous guidelines for SR in screening programs were developed in 2012.

Purpose:

• To review and update the 2012 Guidelines for Social Reporting of Oncological Screening Programmes.
• To foster a culture of social reporting through training and knowledge sharing.
• To experiment with SR implementation in pilot projects and involve stakeholders in a co-creation process.

Summary:

• A project between 2020-2022 updated social reporting guidelines for oncological screening programs (mammography, cervical, colorectal).
• The initiative involved training professionals, co-creating SRs with stakeholders, and piloting the updated guidelines.
• Three social reports were developed for pilot screening programs, incorporating local content.

Impact:

• The project produced updated, comprehensive, comparable, and inclusive social reporting guidelines.
• It highlighted the importance of SR as an accountability tool in screening programs.
• Challenges included pandemic disruptions and the need for earlier, integrated stakeholder involvement.