A Review of Food-Related Social Media and Its Relationship to Body Image and Disordered Eating

Appearance-related social media, such as "thinspiration" and "fitspiration" posts, have been shown to contribute to poor body image and disordered eating. Food-related social media is becoming increasingly popular; however, far less is known about its relationship to body image and disordered eating.

The current review searched PsycNet and PubMed (Medline) for all the literature examining food-related social media and its relationship with body image and/or disordered eating outcomes.

From 796 initial hits, the search identified 16 relevant studies. The study designs and types of media examined varied widely, including mukbang videos, food blogs, and "What I Eat In A Day" videos. Findings on the relationship between food-related social media and outcome variables were quite mixed, perhaps speaking to the wide variety of media included in the review.

The existing literature is sparce, but overall, it suggests a potential relationship between food-related social media, negative body image, and disordered eating. Additional experimental research is needed to clarify outcomes for different media types (e.g., food blogs versus mukbang videos) and to determine the direction of causality for each.