Health- and Non-Health-Related Corporate Social Responsibility Statements in Top Selling Restaurant Chains in the U.S. Between 2012 and 2018: A Content Analysis
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View abstract on PubMed
Summary
This summary is machine-generated.Chain restaurants increasingly published corporate social responsibility statements, but few focused on health. Future initiatives should encourage actionable, health-focused corporate social responsibility (CSR) content to improve population health.
Area Of Science
- Public Health
- Business Ethics
- Health Communication
Background
- Corporate social responsibility (CSR) statements are increasingly prevalent among businesses.
- Understanding the content of CSR statements is crucial for assessing their potential impact on public health.
- The restaurant industry plays a significant role in population health outcomes.
Purpose Of The Study
- To determine the prevalence and content of CSR statements in top-selling chain restaurants from 2012 to 2018.
- To analyze trends in CSR statement themes over time.
- To inform strategies for leveraging restaurant CSR for population health improvement.
Main Methods
- Web scraping was used to collect text from archived web pages of 96 top-selling chain restaurants.
- A total of 6,369 text sections potentially containing CSR statements were extracted.
- Content analysis was performed to identify key themes in CSR statements.
Main Results
- 68.8% of restaurants featured CSR statements between 2012 and 2018.
- 51.0% of restaurants included health-related CSR statements, but only 24.4% of all statements were health-focused.
- Statements predominantly focused on philanthropy (37.1%), non-health community activities (18.4%), and sustainability (18.3%).
- Many health-related statements were vague, with only 28% classifiable by theme.
Conclusions
- There is a need for more specific and actionable health-focused initiatives within restaurant CSR statements.
- Public health efforts should encourage the restaurant industry to adopt CSR strategies aligned with improving health and reducing diet-related diseases.
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