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Successful Implementation and Sustainability of a Physical Activity Health Promotion Approach Utilising Community
Pazit Levinger1,2,3, Bronwyn Dreher2, Marcia Fearn2
1Rehabilitation, Ageing and Independent Living (RAIL) Research Centre, Monash University, Melbourne, Australia.
Issue Addressed:
The built environment, such as recreational parks, can impact older people's ability to be physically active. Targeted promotion and park-based activities with the utilisation of peer-led programs, run by volunteers, can provide a sustainable health promotion approach for engagement in physical activity. This article is a reflective narrative that describes case studies of two local governments that have maintained active age-friendly outdoor recreational spaces with volunteer peer-led community sessions 1 year following the completion of participation in a research trial. The case studies demonstrate factors important for the successful implementation of such health promotion approaches.
Method:
The article overviews the community volunteer training module and the Councils' processes and strategies for volunteer engagement, retention and support. Data and information were collected through field notes, site visits, audit files of Council staff and research meeting notes.
Results:
Both local governments applied a rigorous recruitment process and had a dedicated officer to oversee and support the volunteers. A joint decision-making process was practiced whereby the volunteers equally contributed to the planning around the activation of the parks, community events and any relevant sessions offered at the park.
Conclusion:
The structured process for recruiting, onboarding and managing volunteers, along with shared decision-making and accountability, is likely to enhance the successful implementation of such initiatives.
So What:
The collaborative approach with local governments-featuring the training and upskilling of community members, coupled with ongoing Council support-has significant potential as a sustainable health promotion strategy to promote physical activity among older people in local parks.
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