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Effects of the Program for Developing Oral Communication Expressiveness on university radio announcers: a pre/post
Denis de Jesus Batista1,2,3, Aline Santos da Conceição3
1Programa de Pós-graduação em Modelos de Decisão e Saúde, Centro de Ciências Exatas e da Natureza, Universidade Federal da Paraíba - UFPB - João Pessoa (PB), Brasil.
Purpose:
To analyze the effects of the Program for Developing Oral Communication Expressiveness on announcers of a university radio station.
Methods:
This is a pre/post intervention study. The Program for Developing Oral Communication Expressiveness was implemented with eight announcers in eight 2-hour meetings. Participants were evaluated before and after the program using self-perception instruments, auditory-perceptual judgment, and acoustic analysis of their voices during standardized readings. Statistical analysis included descriptive and statistical inference methods with a significance level of p < 0.05.
Results:
The announcers' self-perceived diction and voice improved after the program. Half of the pairs evaluated improved in the auditory-perceptual judgment of reading, emphasizing voice quality, speech, and interpretation. The acoustic analysis found reduced fundamental frequency of speech, increased articulation and elocution rate, and decreased speech intensity.
Conclusion:
The program considerably improved aspects of the announcers' voice and speech, highlighting the importance of specific training programs to improve radio communication skills.
