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Updated: May 23, 2025

Post-Movie Subliminal Measurement PMSM, for Investigating Implicit Social Bias
Published on: February 29, 2020
Childbirth Educators' Attitudes Toward Implicit Bias and Intention to Self-Monitor Behavior
Megan E Newhouse-Bailey1, Candace L Ayars2
1Department of Health and Human Performance, Texas State University, San Marcos, TX, USA.
Abstract:
The lead researcher surveyed certified childbirth educators (n = 266) using modified versions of the Attitudes Towards Implicit Bias Instrument (ATIBI) and the CPD-REACTION Questionnaire. Most study participants (73%) reported they have participated in implicit bias education (IBE). Using a hierarchal regression, the lead researcher evaluated if years as a childbirth educator, ATIBI scores, and participation in IBE were associated with the intention to incorporate self-monitoring of implicit bias into practice. The findings of this study show that IBE increases the intention to self-monitor in childbirth educators by way of improved attitudes toward implicit bias (adjusted R 2 = .430, p < .05) and suggest requirements for childbirth educators are justified.
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