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Cloud-enabled e-commerce negotiation framework using bayesian-based adaptive probabilistic trust management model.
Rajkumar Rajavel1, Lalitha Krishnasamy2, Partheeban Nagappan3
1Department of Computer Science and Engineering, Christ University, Bengaluru, 560074, India.
A new Bayesian-based adaptive trust model enhances cloud service negotiations. This model dynamically ranks providers, improving success rates and minimizing conflicts for better outcomes.
Area of Science:
- Cloud Computing
- Artificial Intelligence
- Negotiation Theory
Background:
- Trust management is crucial in broker-based cloud service negotiations.
- Existing methods use reputation, identity, and policy for trust evaluation.
- Current frameworks aim to maximize negotiator utility and success rates.
Purpose of the Study:
- To introduce a Bayesian-based adaptive probabilistic trust management model for cloud service negotiation.
- To dynamically rank service provider agents based on trustworthiness.
- To enhance the utility value and success rate in broker-based negotiations.
Main Methods:
- Developed a Bayesian-based adaptive probabilistic trust management model.
- Incorporated dynamic ranking of service provider agents using success, cooperation, and honesty rates.
- Formulated the negotiation process as a Bayesian learning process.
Main Results:
- The adaptive model effectively measures trustworthiness among participants.
- Broker agents prioritize trusted providers, reducing bargaining conflicts.
- The proposed framework demonstrated improved performance compared to existing models.
Conclusions:
- The Bayesian-based adaptive trust model significantly enhances cloud service negotiation frameworks.
- Dynamic trustworthiness assessment and prioritization lead to better bargaining outcomes.
- This approach offers a robust solution for trusted cloud service discovery and negotiation.

