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  11. Exploring Automatic Approach-avoidance Tendencies: The Impact Of Self-relevant Social Feedback On Behavior.
  1. Home
  3. Research Domains
  5. Information And Computing Sciences
  7. Graphics, Augmented Reality And Games
  9. Computer Aided Design
  11. Exploring Automatic Approach-avoidance Tendencies: The Impact Of Self-relevant Social Feedback On Behavior.

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Exploring automatic approach-avoidance tendencies: the impact of self-relevant social feedback on behavior.

Jinhee Kim1, Meeseung Lee1, Jihwan Chae1

  • 1Laboratory of Social and Decision Neuroscience, School of Psychology, Korea University, Seoul, South Korea.

Frontiers in Psychology
|March 31, 2025

View abstract on PubMed

Summary
This summary is machine-generated.

This study shows that people automatically approach positive social feedback and avoid negative feedback. Individual differences in social feedback sensitivity influence these automatic approach-avoidance behaviors.

Keywords:
approach-avoidance tendencyfear of negative evaluationself-relevancesocial evaluation

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Area of Science:

  • Psychology
  • Cognitive Neuroscience
  • Social Psychology

Background:

  • Automatic approach-avoidance tendencies are well-documented for various stimuli.
  • However, the influence of self-relevant evaluative feedback on these behaviors remains less understood.

Purpose of the Study:

  • To investigate if self-relevant evaluative feedback influences automatic approach-avoidance tendencies.
  • To explore the role of personality traits, such as fear of negative evaluation, in these behavioral responses.

Main Methods:

  • A touchscreen-based approach and avoidance task was employed.
  • Participants responded to colored fish icons, with task-irrelevant evaluative feedback on personality traits provided.
  • Reaction times for approach and avoidance trials were measured.
touchscreen

Main Results:

  • A significant valence-congruence effect was observed, with stronger effects for positive feedback.
  • Higher social desirability ratings correlated with faster approach and slower avoidance.
  • Fear of negative evaluation scores predicted slower approach tendencies.

Conclusions:

  • Automatic approach and avoidance tendencies are triggered by self-relevant social feedback.
  • This research provides a foundation for using touchscreen tasks to assess individual differences in social feedback sensitivity.