Usage of personas in the construction industry

Fausto Javier Sainz Salces1, Marja Liinasuo2, David Martin-Moncunill3

  • 1Escuela Superior de Ingeniería y Tecnología (ESIT), Universidad Internacional de La Rioja, Logroño, La Rioja, 26006, Spain.

Open Research Europe
|April 21, 2025
PubMed
Abstract

Related Concept Videos

Design Example: Managing Concrete Workability01:14

Design Example: Managing Concrete Workability

This example deals with managing the workability of concrete for a raft foundation project under hot weather conditions. Workability is crucial for ensuring the concrete is easy to place, compact, and finish. In this scenario, a slump test — a common method to measure the workability of fresh concrete — initially indicated low workability. This was attributed to the rapid water loss from the concrete mix, exacerbated by the high temperatures causing the course aggregates to heat up.
63
Stereotype Content Model02:16

Stereotype Content Model

The Stereotype Content Model (SCM) was first proposed by Susan Fiske and her colleagues (Fiske, Cuddy, Glick & Xu, 2002; see also Fiske, 2012 and Fiske, 2017). The SCM specifies that when someone encounters a new group, they will stereotype them based on two metrics: warmth—or that group’s perceived intent, and how likely they are to provide help or inflict harm—and competence—or their ability to carry out that objective. Depending on the warmth-competence...
13.9K
Design Example: Dimensioning of Concrete Masonry Construction01:13

Design Example: Dimensioning of Concrete Masonry Construction

For the construction of a storeroom using concrete masonry units, it's essential to align the dimensions of the structure with the actual sizes of the blocks and the intended mortar joints. On the site in question, there's a stockpile of concrete masonry blocks with a nominal size of eight by eight by sixteen inches, which are to be used in the construction of the storeroom.
The site engineer has laid out a plan for the storeroom with external dimensions of twelve feet in length and...
78
The Representativeness Heuristic02:13

The Representativeness Heuristic

The representative heuristic describes a biased way of thinking, in which you unintentionally stereotype someone or something. For example, you may assume that your professors spend their free time reading books and engaging in intellectual conversation, because the idea of them spending their time playing volleyball or visiting an amusement park does not fit in with your stereotypes of professors.
15.7K
Schemas01:42

Schemas

A schema is a mental construct consisting of a cluster or collection of related concepts (Bartlett, 1932). There are many different types of schemata, and they all have one thing in common: schemata are a method of organizing information that allows the brain to work more efficiently. When a schema is activated, the brain makes immediate assumptions about the person or object being observed.
11.5K
The Sense of Self: Reflected Self-Appraisal and Social Comparison02:57

The Sense of Self: Reflected Self-Appraisal and Social Comparison

According to Charles Cooley, we base our image on what we think other people see (Cooley 1902). We imagine how we must appear to others, then react to this speculation. We don certain clothes, prepare our hair in a particular manner, wear makeup, use cologne, and the like—all with the notion that our presentation of ourselves is going to affect how others perceive us. We expect a certain reaction, and, if lucky, we get the one we desire and feel good about it. But more than that, Cooley...
49.4K