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PreNUDGE: Advancing Health Promotion Through Digitalization and Structured Health Data
Franz Feichtner1, Stefan Hochwarter1, Philip Stampfer1
1Institute for Biomedicine and Health Sciences (HEALTH), Joanneum Research Forschungsgesellschaft m.b.H., Graz, Austria.
Studies in Health Technology and Informatics
|May 17, 2025
Summary
Austria
Area of Science:
- Public Health
- Digital Health
- Behavioral Science
Background:
- Austria faces declining healthy life years despite rising life expectancy.
- Limited motivation and fragmented initiatives hinder effective health promotion and prevention (HPP).
- Lack of structured data utilization from health apps impedes personalized preventive strategies.
Purpose of the Study:
- To increase healthy life years in Austria through evidence-based health promotion and nudging.
- To develop a digital ecosystem for collecting and utilizing citizen health data.
- To foster individual responsibility and a shift towards preventive healthcare.
Main Methods:
- Creating a digital ecosystem for trusted health app data collection.
- Structuring health data into standardized profiles for various stakeholders.
- Implementing nudging strategies to encourage healthy behaviors.
- Establishing a qualification process for health apps to ensure data trustworthiness and privacy.
Main Results:
- The PreNUDGE project will establish a comprehensive digital health ecosystem.
- Standardized health profiles will enable personalized interventions and enhanced public health monitoring.
- A qualification process will ensure data integrity and user privacy.
Conclusions:
- The PreNUDGE project aims to significantly improve healthy life years in Austria.
- Digital health data and nudging strategies are key to empowering preventive healthcare.
- This initiative will foster a more proactive and personalized approach to public health.
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