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Updated: Jul 22, 2026

Human Fear Conditioning Conducted in Full Immersion 3-Dimensional Virtual Reality
Published on: August 9, 2010
Five canonical findings from 30 years of psychological experimentation in virtual reality
Jeremy N Bailenson1, Cyan DeVeaux2, Eugy Han2
1Department of Communication, Stanford University, Stanford, CA, USA. Bailenson@stanford.edu.
Abstract:
Virtual reality (VR) is an emerging medium used in work, play and learning. We review experimental research in VR spanning three decades of scholarship. Instead of exhaustively representing the landscape, our unique contribution is providing in-depth reviews of canonical psychological findings balanced across various domains within psychology. We focus on five findings: the benefit of being there depends on the activity; self-avatars influence behaviour; procedural training works better than abstract learning; body tracking makes VR unique; and people underestimate distance in VR. These findings are particularly useful to social scientists who are new to VR as a medium, or those who have studied VR but have focused on specific psychological subfields (for example, social, cognitive or perceptual psychology). We discuss the relevance for researchers and media consumers and suggest future areas for human behaviour research.
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