Related Experiment Video
Updated: Sep 19, 2025

Virtual Reality Tools for Assessing Unilateral Spatial Neglect: A Novel Opportunity for Data Collection
Published on: March 10, 2021
Burning houses revisited: Unconscious preferences not specifically associated with semantic content or visuospatial
Margaret Jane Moore1, Georgina Hobden2, Sam S Webb2
1Department of Experimental Psychology, University of Oxford, Australia; Queensland Brain Institute, University of Queensland, Brisbane, Australia.
Abstract:
Marshall and Halligan's (1988) pioneering study of unconscious processing in visuospatial neglect is one of the most influential neuropsychological single case studies of the last 40 years. Here we report a pre-registered conceptual replication of this study in a large group of patients. Fifty-four stroke survivors (21 with neglect), unselected for lesion location, completed a computerised and extended variation of the Burning House Task. Patients were asked to report whether pairs of pictures were the same or different, and then asked to indicate which image they preferred. On critical trials, one image was normal (intact), and the other had a lateralised addition of either fire (burning) or shading (shaded). In pre-registered analyses, one patient reliably preferred the intact images despite reporting the two to be identical. This replicates Marshall & Halligan's main finding, except that our patient did not have neglect. In exploratory analyses, with adjusted criteria, we identified five additional patients with this pattern, only one of whom showed signs of neglect. All six patients showed similar preferences for intact over burning and shaded pictures, suggesting that the preference was not due to unconscious processing of semantic content ('fire'). Overall, the results suggest that the preference bias preference reported by Marshall & Halligan is neither common in neglect nor exclusive to neglect, and may not be driven by semantic processing of the meaning of fire.
Related Concept Videos
Visual Agnosia
Subconsciousness and No Awareness
An illustrative example of subconscious processing is its role in problem-solving. Often, individuals...
The Availability Heuristic
Implicit Memories
One key aspect of implicit...
Repressed Memory
Burn Injuries
The damage results in the death of skin cells, which can lead to a massive loss of fluid. Dehydration, electrolyte imbalance, and renal and circulatory failure follow, which can be fatal. Burn patients are treated with intravenous fluids to offset...

