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The effectiveness of mobile health intervention in colorectal cancer screening in Iran
Zivar Rostami1, Sareh Shakerian1
1Department of Community-Based Education of Health Sciences, School of Medical Education and Learning Technologies, Shahid Beheshti University of Medical Sciences, Tehran, Iran.
Background:
This study aimed to evaluate the impact of mobile health (mHealth) intervention on colorectal cancer (CRC) screening.
Materials And Methods:
This semiexperimental study collected data from individuals aged 50-70 years who had no history of CRC screening. Participants (n = 350) were randomly assigned to one control and five intervention groups. The data were collected by theory-based CRC screening questionnaire before and after the mHealth intervention.
Results:
The results indicated a significant improvement in screening rates when utilizing mHealth interventions, which included text messages, videos, and telephone calls from health workers, showing a rate of 68.6% (P < 0.001) compared to 5.7% of individuals in the routine care group. Logistic regression analysis revealed that "perceived severity" and "perceived benefits" were significantly associated with increased screening uptake, compared to the routine care group.
Conclusion:
The current study indicates that mobile phone technology significantly impacts the outreach efforts for encouraging the covered population to participate in screening.

