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Using gamification to engage citizens in micro-mobility data sharing.

Anu Masso1,2, Anniki Puura1,2, Jevgenia Gerassimenko1

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Gamification can drive citizen engagement in data spaces, fostering collaboration for urban planning and sustainable transport. This approach incentivizes data sharing for social good, crucial for the European Union's data agenda.

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Area of Science:

  • Data Science
  • Urban Planning
  • Human-Computer Interaction

Background:

  • The European Strategy for Data aims for unified data access and reuse across sectors, focusing on areas like mobility and smart cities.
  • Progress in technical interoperability and legislative frameworks for data spaces is noted, yet critical gaps exist in bottom-up processes, citizen engagement, and collaborative governance.
  • Data sharing principles, established in healthcare, are less developed for sectors like mobility, hindering effective implementation.

Purpose of the Study:

  • To explore gamification as a method for bottom-up data space formation.
  • To investigate how gamification can enhance citizen engagement in data sharing and foster collaboration among diverse stakeholders.
  • To address the underdeveloped collaborative governance models for data sharing in mobility and urban planning.

Main Methods:

  • Exploration of gamification strategies for incentivizing citizen participation in data sharing.
  • Illustration of gamification using bicycle usage data to promote sustainable transportation.
  • Case study analysis of gamification's impact on data collection and urban planning in Tallinn, Estonia.

Main Results:

  • Gamification effectively incentivizes citizens to share mobility data for social good, promoting sustainable transport.
  • The study demonstrates gamification's role in improving data collection and citizen participation in urban planning.
  • A case study from Tallinn highlights the practical application and benefits of gamification in a real-world urban context.

Conclusions:

  • Gamification is a viable strategy to drive bottom-up data space formation and citizen engagement.
  • Effective collaborative governance models, enhanced by gamification, are crucial for the success of data spaces and sustainable urban innovation.
  • Citizen participation, facilitated by gamification, is vital for inclusive and viable data spaces, aligning with the European Union's data agenda.