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Re-assessing the Dynamics of News Use and Trust: A Multi-Outlet Perspective
Tali Aharoni1, Christian Baden1, Maximilian Overbeck1
1The Department of Communication and Journalism, The Hebrew University of Jerusalem, Israel.
Communication Research
|June 23, 2025
Summary
Media trust influences news consumption, and vice versa. This study reveals how trust in alternative channels drives usage, while traditional TV usage builds trust.
Area of Science:
- Communication Science
- Political Communication
- Media Psychology
Background:
- The relationship between media trust and news consumption is complex and bidirectional.
- Previous research has struggled to untangle the directionality of this association.
- A novel approach is needed to differentiate usage and trust dynamics across diverse media sources.
Discussion:
- This study employed a Random Intercept Cross-Lagged Panel Model (RI-CLPM) on a four-wave panel survey (N=1,294) during the 2022 French election.
- It identified a 'selection effect' where trust in news sources influences media usage.
- It also identified a 'media effect' where media usage impacts trust in news sources.
Key Insights:
- A selection effect, driven by news trust, was evident for a right-wing political alternative channel.
- A media effect, where usage led to increased news trust, was associated with traditional television channels.
- These distinct effects highlight the varied roles of trust and usage across different media ecosystems.
Outlook:
- Understanding these nuanced effects is crucial for comprehending audience-media relationships.
- Future research should explore these dynamics across different political contexts and media landscapes.
- This study provides a framework for analyzing the reciprocal influence of trust and consumption in the evolving media environment.
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