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Developing a Framework for Online Review-Based Health Care Service Quality Assessment: Text-Mining Study
Xue Zhang1, Jianshan Sun2,3, Xin Li4
1Fuyang Normal University, Fuyang, China.
This study introduces a 5-dimensional healthcare service quality framework (HSQ-5D) using patient reviews. The framework effectively predicts patient demand, enhancing online health platform quality assessment.
Area of Science:
- Health Services Research
- Digital Health
- Text Mining
Background:
- Online patient reviews are crucial for assessing medical service quality.
- Critical quality dimensions within textual reviews are underexplored.
Purpose of the Study:
- To develop a comprehensive medical service quality assessment framework using online review data.
- To enable efficient quality assessment for numerous doctors on large platforms.
Main Methods:
- Utilized a text-mining approach with theory-driven topic extraction from online reviews.
- Developed a framework based on topic and sentiment classification.
- Conducted empirical analysis to validate the framework by examining sentiment effects on patient demand.
Main Results:
- Established a 5-dimensional healthcare service quality framework (HSQ-5D model).
- Identified key dimensions: expertise, service delivery process, attitude, empathy, and outcome.
- Demonstrated that these dimensions significantly affect patient demand, explaining 85.52% of variance.
Conclusions:
- The HSQ-5D model is valid and practically valuable for assessing healthcare service quality.
- Integrates text-mining with service quality frameworks for digital health contexts.
- Aims to reduce information asymmetry, strengthen patient-provider relationships, and promote patient-centered care.
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