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How gratitude and admiration differently enhance sustainable consumer behavior

Cheng Che1, Miaomiao Zhou1, Suhui Li1

  • 1School of Economics and Management, China University of Petroleum (East China), Qingdao, China.

Frontiers in Psychology
|July 31, 2025
PubMed
Abstract

Keywords:
admirationemotionsgratitudehuman valuessustainable behavior

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