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Between education and entertainment: animation, science communication, and the Bell System Science Series
1Department of Radio/Television/Film, Northwestern University, Evanston, IL, USA.
None:
Finding the right balance between education and entertainment in science communication has always been a challenge. This essay argues that this balance has often been framed in terms of the correct proportion and use of animation and live-action footage in popular-science media. Clarifying the assumptions behind a century of concerns about animation and science, this historical case study examines the advisory board's complaints about animation in the Bell System Science Series, which aired in the United States between 1956 and 1964. AT&T interrupted the series mid-stream by switching the creative team from Frank Capra and his production company to Owen Crump at Warner Bros. Studio. Capra's use of animation in the series featured prominently in this decision. The historical record - as well as Capra's and Crump's different aesthetic choices about animation - tells us much about the board's objections and how they were resolved in production. This essay examines the differences between the two parts of the series to uncover a course correction steered primarily by the scientific advisory board, which reveals a sometimes-fraught relationship between live-action footage and animation in science education that persists even today.
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