A Systematic Review of Research on Conformity

Area of Science:

• Social Psychology
• Digital Behavior Analysis

Background:

• Conformity research since 2004 confirms its widespread presence, echoing foundational studies.
• Understanding the interplay of age, gender, and culture in conformity is crucial.

Purpose of the Study:

• To systematically review conformity research published since 2004.
• To synthesize findings on influencing factors and methodological advancements.

Main Methods:

• Systematic literature review adhering to PRISMA guidelines.
• Analysis of 48 relevant articles identified between January and April 2023.

Main Results:

• Conformity is confirmed across diverse real-world and digital contexts.
• Digital technologies like virtual reality are increasingly used to study conformity.
• Contextual variables significantly influence conformity behaviors.

Conclusions:

• Further interdisciplinary and intercultural research is needed.
• Comprehensive meta-analyses and replications will enhance understanding of conformity.
• Digital environments present new frontiers for conformity research.