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Published on: November 5, 2015
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Constrained Physical Space Constrains Hedonism
Alison Jing Xu1, Dolores Albarracín2
1Carlson School of Management, University of Minnesota, 321 19th Avenue South, Minneapolis, MN 55455.
Summary
Confined physical spaces enhance self-regulation, reducing impulsive purchases and consumption of high-calorie foods. Densely populated areas show lower rates of issues linked to poor self-control.
Area of Science:
- Behavioral Economics
- Environmental Psychology
- Neuroscience
Background:
- Previous studies indicate that confined physical spaces improve regulation of motor and social activities.
- This research investigates the impact of space constraint on hedonistic consumption and general self-regulation.
Purpose of the Study:
- To determine if space constraint influences self-regulation of behaviors, including consumption of vice products.
- To explore the generalized effect of spatial constraints on unrelated behaviors.
Main Methods:
- Three experiments manipulated space constraint by altering room size and population density.
- A go/no-go task was employed to assess self-regulatory control.
- Analysis of international and US data on population density and self-control outcomes.
Main Results:
- Smaller spaces significantly reduced impulsive purchases of vice products.
- Participants in smaller spaces consumed fewer high-calorie foods.
- Reduced false alarms in the go/no-go task indicated enhanced self-control.
- Higher population density correlated with lower prevalence of overweight/obesity and traffic accident deaths.
Conclusions:
- Space constraint generalizes to enhance self-regulation across various behaviors, not just those directly related to the space.
- Environmental factors like spatial density can be leveraged to promote self-control and mitigate impulsive behaviors.
- Findings support a link between environmental design, self-regulation, and public health outcomes.
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