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How beliefs persist amid controversy: The paths to persistence model
1Department of Psychology, Princeton University.
Psychological Review
|September 18, 2025
Summary
People often maintain controversial beliefs despite societal disagreement. The paths to persistence model (PPM) identifies four key reasons: informational, ontological, functional, and computational factors explain why beliefs endure.
Area of Science:
- Social Psychology
- Belief Formation
- Societal Disagreement
Background:
- Individuals often hold firm beliefs on controversial topics, even when aware of widespread societal dissent.
- Understanding the psychological mechanisms behind belief persistence is crucial for navigating societal divisions.
Purpose of the Study:
- To introduce and validate the paths to persistence model (PPM) explaining sustained beliefs amid societal disagreement.
- To investigate the prevalence and predictors of belief persistence across diverse controversial issues.
Main Methods:
- Developed the paths to persistence model (PPM) integrating social science insights.
- Conducted a large-scale preregistered study (N=1,250) with a U.S. census-matched sample across 96 issues.
- Utilized four additional preregistered studies (N=1,921) with open- and close-ended questions for robust validation.
Main Results:
- Most participants persisted in their beliefs, even after learning they underestimated societal dissent.
- The four paths of the PPM (informational, ontological, functional, computational) jointly predicted belief persistence.
- Belief persistence was associated with social outcomes, including willingness to engage with disagreeing individuals.
Conclusions:
- The paths to persistence model (PPM) provides a comprehensive framework for understanding belief endurance.
- Belief persistence is a robust phenomenon influenced by cognitive, social, and personal factors.
- Findings highlight the complex interplay between individual beliefs and societal disagreement, impacting social cohesion.
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