Using quick response codes to access digital health resources in the general practice waiting room

Quick response (QR) codes are an established method of communication in today's society. However, the role of QR codes for linking to health information in general practice waiting areas has not yet been explored.

This mixed-methods study used both quantitative data measuring QR scans and qualitative data from follow-up semi-structured interviews with visitors to two general practice waiting areas to determine access to an online health information site and their experience of using the QR code. The technology acceptance model was used to guide the interview questions. Quantitative data were analysed descriptively, and qualitative data were analysed thematically using an inductive approach.

A total of 263 QR scans were recorded across the two sites between October 2022 and October 2023. Twelve participants were interviewed. Eleven themes were identified; six were categorised as facilitators and five were barriers to QR code engagement. Motivation for engagement included boredom and curiosity. Facilitators for engaging with the QR code included familiarity secondary to the recent COVID-19 pandemic, benefits of accessing potentially sensitive information with anonymity, convenience of revisiting later and reduced paper waste. Barriers included size and location of the QR code as a limiting factor to engagement, waiting room wait time, privacy and security concerns, and the potential to exclude those without access to technology or those with low technological literacy.

Using QR codes in the general practice waiting area is a convenient method of presenting health information to visitors and patients. Our findings indicate that this may be an appropriate method to share health information in waiting areas. Facilitators and barriers identified in this study may assist with optimising engagement with health information via QR codes while waiting for appointments.