Related Experiment Video
Updated: Jan 14, 2026

Virtual Reality Experiments with Physiological Measures
Published on: August 29, 2018
Virtual reality reduces climate indifference by making distant locations feel psychologically close
Monique Santoso1, Portia Wang2, Eugy Han3
1Department of Communication, Stanford University, 450 Jane Stanford Way, Stanford, CA, USA, 94305. mtsantoso@stanford.edu.
Virtual reality (VR) makes distant climate change locations feel closer, increasing emotional connection and risk perception. This immersive technology enhances climate storytelling and engagement, especially for those concerned about global warming.
Area of Science:
- Environmental Psychology
- Human-Computer Interaction
- Climate Change Communication
Background:
- Psychological distance hinders climate change engagement.
- Virtual reality (VR) offers immersive experiences.
- Understanding VR's impact on climate change perception is crucial.
Purpose of the Study:
- To investigate VR's effect on psychological distance to climate change locations.
- To assess VR's influence on climate emotions and risk perceptions.
- To explore VR's role in enhancing climate storytelling.
Main Methods:
- 163 students experienced climate change news stories via immersive VR or static images.
- Pre- and post-test surveys measured psychological distance, emotions, and risk perception.
- Storytelling investment, awe, and spatial presence were also assessed.
Main Results:
- VR significantly reduced psychological distance, particularly for distant locations.
- VR heightened climate frustration, reduced indifference, and increased risk perception.
- VR enhanced storytelling investment, awe, and spatial presence, with effects moderated by political ideology.
Conclusions:
- VR effectively reduces psychological distance, fostering emotional connection to climate change.
- Immersive VR can alter risk perceptions and promote climate storytelling.
- VR's potential for climate change communication is significant, influenced by individual factors.
Related Concept Videos
Factors Influencing Attraction I: Proximity
Depth Perception and Spatial Vision
Global Climate Change
What is Climate?
Perceptual Constancy
Size constancy is the recognition that an object remains the same size, even when its image on the retina changes. For instance, a bus is perceived to be large enough to carry people, even if it looks tiny from...
Influence of Earth's Curvature and Atmospheric Refraction on Leveling

