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Enhancing media literacy to combat information fragmentation in digital short video platforms: a cross-sectional

Tian Yu1, Cheng Wei2, Meng Na3

  • 1Marketing Department, Guangdong Finance & Trade Vocational College, Guangdong, 510445, China.

Scientific Reports
|December 10, 2025
PubMed

Keywords:
Critical engagementDigital short video platformsInformation fragmentationMedia literacyPartial least squares structural equation modelingSocial cognitive theory

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