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Factors influencing eHealth adoption among healthcare users in Türkiye: A stepwise logistic regression analysis
Zeynep Güldem Ökem1, Betül Akbuğa Özel2, Gül Pamukçu Günaydın2
1TOBB University of Economics and Technology, Faculty of Economics and Administrative Sciences, Department of International Entrepreneurship, Ankara, Türkiye.
Background:
eHealth services can improve healthcare access in Türkiye, yet disparities remain across socio-demographic groups. Despite major investments, quantitative evidence on user experiences with national eHealth platforms is limited.
Objective:
To identify factors influencing eHealth use, focusing on three nationally available applications: Central Physician Appointment System (CPAS), Personal Medical Record System (PMR) and a self-diagnostic/referral system (e-diagnosis).
Methods:
A cross-sectional survey of 450 participants collected data on socio-demographics, health status, internet access, and eHealth use. Stepwise logistic regression and mediation analysis were applied.
Results:
Higher educational attainment was consistently associated with greater eHealth use (university vs. primary, odds ratio [OR]=1.76, 95% confidence interval [CI]:0.54-2.98, p < 0.001); gender, household size, income, and residence were not significant. Age-related differences were mediated by internet access and user engagement, including perceived ease of use (OR=3.12, 95% CI:2.25-3.98, p < 0.001), prior evaluations of doctors/hospitals (OR=2.51, 95% CI: 0.38-4.64, p < 0.01), and unsuccessful CPAS attempts (OR=0.36, 95% CI:0.14-0.91, p < 0.01). Chronic disease status had no effect after adjusting for internet access and eHealth engagement. Higher education was linked to greater use of CPAS and PMR, and these platforms partly explained the overall association between education and eHealth use (indirect effects p ≤ 0.01).
Conclusion:
Educational attainment emerged as the strongest predictor of eHealth adoption, partly mediated through CPAS and PMR use. Engagement and usability factors outweighed age and structural characteristics. These highlight the importance of user-centered design, digital literacy support, and targeted interventions to reduce disparities and may inform strategies in countries seeking to optimize eHealth initiatives.
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